So maybe you already know that video is becoming an increasingly important means of getting your ideas noticed on line.

Of course, it’s not surprising. They work, simple as that. Google and other search engines love them and so do viewers.

According to a recent infographic from Attwood Digital (via a share by Wolfgang Digital in Dublin):

• One third of online activity is spent consuming video, and
• Retention levels for videos watched is 95% v just 10% for words read
• The chances of getting a first page listing on Google increase 53 times with video

Wow. Put it like that and it’s easy to see why more and more people are paying attention to video.

But what happens if you’re a novice or beginner when it comes to speaking to camera and the whole idea of making videos for your business seems daunting?

If that thought has crossed your mind, then you’re likely to enjoy today’s interview when I chat with video coach Lottie Hearn about the whys, hows and wherefores of using video to boost reactions to your ideas – both as a speaker and to promote your business online.

Here’s a multitude of tips that’ll help you to make better corporate videos

Listen in as we chat about:

• Why and when you should consider using more video in your business
• How speaking to a camera differs from speaking to groups of people
• How to make your video content more interesting
• Why and how you can and should WOW your audiences
• How to cope with the fear of speaking to an inanimate video camera lense
• Simple ideas you can use to get ready to create your videos
• Why you need to pump up your energy once your camera starts to roll
• The power of smiling and why you care
• Why you have to pay attention to creating a fluff free zone
• Pitfalls you need to avoid like the plague
• Why it pays to watch yourself back after you’re done
• The power of ‘noddies’
• And more

 Over to You

How do you rate your video making skills? If you’ve tried it already – what have you learned? And if you haven’t – what’s stopping you and/or what do you feel you need to know to give it a try?

To learn more about how you can inspire others with your ideas, please  click here!